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Hardik Patel

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Showing posts with label Amazon. Show all posts
Showing posts with label Amazon. Show all posts

Saturday, July 12, 2014

Amazon Asks Permission From F.A.A. to Test Drone Delivery System



In some ways, this was not the best week for Amazon. The Federal Trade Commission sued it for improperly billing customers for games used by their children. And it continues to be enmeshed in a nasty public relations battle with the publisher Hachette.
But Amazon still has the drones. In a filing with the Federal Aviation Administration that got widespread attention Friday, Amazon asked for permission to test its drone delivery system outdoors, a practice that is banned for safety reasons.
Never mind for the moment the fact that the F.A.A. said a few weeks ago that there would be no commercial uses of drones in a memo that did not mention Amazon but pointedly excluded even the free shipping of items by drone. That’s a lobbying battle for another day.
Delivery by drone was first mentioned by Amazon last year on “60 Minutes,” and quickly became a viral sensation despite, or because of, the fact that it was unlikely to happen anytime soon. If nothing else, it was a vivid demonstration of Amazon’s gift for showmanship.
In the filing to Michael P. Huerta, the F.A.A. administrator, Amazon said that it should get an exemption from the rules because of the “enormous consumer benefits” of what it is calling Prime Air: getting stuff to people quickly.
Amazon said that if it did not get what it wanted, it would have to move the drone team to another country.
“Of course, Amazon would prefer to keep the focus, jobs and investment of this important research and development initiative in the United States,” the letter said.
Amazon stock shot up Friday faster than a you know what, jumping more than 5 percent. It was either the power of the drone or analysts’ reports predicting a good second quarter.

Friday, June 20, 2014

Amazon Fire phone review roundup





The Amazon Fire phone has finally been announced after years of speculation, and it's certainly bringing some different ideas to the table.
First up it sports five cameras on the front - one is the traditional front-facing snapper, and the other four are part of the Fire's Dynamic Perspective feature.
Dynamic Perspective tracks your head, and works out the distance it isthe screen, to produce 3D-like graphics on-screen.
Firefly is a supercharged barcode scanner which you can use to scan, well, anything. A pub sign, a car, a magazine, a bottle of beer. You name it, Firefly will scan it, and then probably try and make you buy something.
Mayday - Amazon's 24-7-365 interactive customer service - also makes the leapthe Kindle Fire HDX tablet to the Fire phone.
Thatsounds lovely, but is it any good? We've taken a look at the early hands on Amazon Fire phone reviewsaround the web to gauge the interest.

Gizmodo

Gizmodo doesn't hold back, declaring the Fire phone to be "Great for Amazon, less for you."
From the various hands-on reviews it's clear that the Amazon Fire isn't convincing people it's worth ordering just yet.
"The biggest impression one's left with is that Amazon poured the bulk of its resources into the part of the Fire phone - that's Firefly - that makes it easiest for you to buy thingsAmazon."
"Our advice for now, though: Hold off on pre-ordering. Amazon's Fire HDX tablet is fantastic. The Fire Phone? We're less sure."

Wired UK

The face and head tracking cameras are certainly impressive tech, but as Wired notes it's still not perfect.
"We had a representative at our side throughout the demo, and any time he had control of a head-tilting moment and aimed the phone my way, the control or sense would become wonky.
"This noticeably occurred at least six times in our half-hour of testing. "It's seeing both of our faces," he'd say apologetically each time. That's a huge hurdle to overcome, especially if Amazon expects to virally advertise this phone by having enthusiasts show it off."

Cnet

Cnet reckons Amazon is taking a bit of a gamble with the Fire phone. "Amazon is taking huge risks in going against the big guysSamsung and Apple. It's done it before, but in a tablet space that isn't as entrenched - or as vital - as smartphones."
Plus it's not the likes of Firefly and Mayday which will attract customers to the phone either.
"More likely, customers will come for the free year of Amazon Prime, especially if they rely heavily on Amazon's online services,shopping and music and video streaming, or own a Kindle or Amazon Fire TV."

Engadget

The folks over at Engadget appear relatively non-plussed about the Amazon Fire phone.
"Spec-wise, it isn't the most impressive phone, despite commanding a $199 price tag on-contract ($650 off-contract). But it's not horrible either - it's simply what you'd expectan average phone."
"Users with motion sickness will notthe Dynamic Perspective option. It reminds me of the parallax motion on iOS 7, a feature that frustrated a fair number of iPhone and iPad users. Fortunately, Amazon will let you turn this feature off.

The Verge

The Verge highlights that one of the core reasons Amazon has produced the Fire phone is to drive sales.
"There simply has never been a better device to help you indulge in impulse purchases - a prospect that has us both intrigued and terrified in equal parts."
As with the others, the Verge doesn't see it as a bad device, but the Fire appears to be struggling to win people over. "The Fire phone makes a neat first impression, but it has a mid-range ethos to it that makes the total asking price feel a little steep."

Android Central

Over at Android Central the feeling is that the retail giant has done the right thing. "Amazon created a mobile device that speaks to its customer base perfectly, and the end result is the Fire Phone."
"How much appeal it actually draws will ultimately be limited by its price and carrier restrictions, but as a first start for Amazon in the phone marketplace, we're excited about the Fire Phone."


Thursday, June 19, 2014

Hands-On With The Amazon Phone — Here Are All The Major Features


Amazon's new smartphone, the Fire Phone, hits stores July 25. Preorders started June 18.
At the phone's launch event, Amazon CEO Jeff Bezos said that the company tried to build a phone that was extremely innovative and different.
There are some major features that set it apart right off the bat, including its "dynamic perspective" effects, which make images feel 3-D, its motion-sensing capabilities, and Firefly, its visual search engine. 
Disclosure: Jeff Bezos is an investor in Business Insider through his personal investment company Bezos Expeditions.
  • Amazon shows off its dynamic perspective feature right from the lock screen. When you tilt the phone, you see the balloons from slightly different angles so they feel 3-D.



  • Although you can use any picture you want as a lock screen, the Fire ships with more than a dozen custom images that will take advantage of dynamic perspective.

  • The Fire also shows off dynamic perspective working together with its motion sensors in games. To play a game, you can use a combination of phone and head tilts to control the action.

  • Generally, tilting the phone to the right or left displays more information. For example, if you're listening to a song, tilting left will bring up its lyrics.

  • The idea is to make one-handed use easier. You can bring up different menus by tilting the phone in the other direction.


  • You can also see this functionality in the map app. For example, let's say you search for nearby Thai restaurants. At first, you'll just see where they are in relation to you.

  • But tilting the phone slightly will bring up their names and Yelp info. Tilt back and that information disappears and you're back to an uncluttered view.


  • Firefly is one of the most innovative features on the Fire Phone. Press and hold the camera button on the side of the phone to launch Firefly, which can recognize over 100 million items.


  • Once an item is recognized, Amazon will pull up information about it. If it's a product, you can be directed to Amazon to buy it. Third-party apps can also build Firefly functionality, like MyFitnessPal, which pulls in calorie information if you scan a food.


  • Firefly also recognizes emails, phone numbers, and URLs from posters or pictures. If Firefly picks up on a website, you can easily navigate to it. Ditto with phone numbers: Firefly will prompt you to make a phone call.


  • The phone will save a list of all the things you've captured in your Firefly history, so you can refer back later.

  • Firefly can also recognize audio and ID songs. You'll be directed to buy a song on Amazon, but other apps like iHeartRadio and StubHub can give you other options, too, like making a playlist or buying concert tickets.


  • Firefly can also recognize TV shows and movies, and hook you up with info about specific clips that you're watching.




  • The Firefly button (which is also the camera if you press it without holding down) is on the side of the device.


  • Another big feature is the Fire's free, 24-7 video support. Simply press the "Mayday" button to summon a customer service rep, who can draw on your screen to help you through any questions that you have.

  • You can find Mayday, your notifications, and other basic functions with another gesture control that Amazon calls "the swivel".

  • All new phone owners get one year of Amazon Prime membership for free.

  • The Fire Phone also has a crisp, 13-megapixel rear-facing camera.

Click Here For Full Review